Pink Balloon Retail Fixtures and Millwork — Neptune, New Jersey

Pink Balloon is a completed retail project at 3536 State Route 66 in Neptune, New Jersey. American Fixtures & Design developed a distinctive store concept shaped by the brand’s soft color palette, sculptural lighting and welcoming customer experience.

The project brought the visual concept together with practical fixture and millwork requirements for the finished retail environment.

Project overview

The Pink Balloon project included retail design and 3D renderings, fixture engineering, custom fixtures, architectural millwork and fabrication. Delivery, installation and turnkey project coordination were also included, with licensed general contractor coordination where required.

The project’s POS millwork and fixture engineering were documented through shop drawings before fabrication. That coordination helped translate the approved design direction into practical, buildable retail elements.

Branded fixtures for the customer experience

A retail fixture package needs to support both the brand and the way staff and customers use the store. For Pink Balloon, the design direction used a soft color palette and sculptural lighting to create a distinctive, approachable environment.

The completed checkout area brings the branded interior together with a custom cash desk and surrounding display fixtures. Materials, fixture details and installation requirements were coordinated as part of the project scope.

Project scope

  • Retail design and 3D renderings
  • Fixture engineering and custom fixtures
  • Architectural millwork and fabrication
  • Delivery and installation
  • Turnkey project coordination
  • Licensed general contractor coordination where required

Project location

Pink Balloon
3536 State Route 66
Neptune, NJ 07753

View more American Fixtures & Design project work or explore our custom retail fixtures and retail architectural millwork services.

Planning a New Jersey retail project?

For an initial review, share your project location, floor plan or drawing set, fixture requirements, finish information and target opening date. Request a project consultation or call 647-550-0352.